Dental marketing measured in booked patients.
We have run Google Ads for dental practices since 2015 and track every call those practices receive. Three services, one goal: more new patients in the chair.
Google Ads totals are lifetime figures from active dental accounts. Call and appointment figures come from our call tracking across all channels, last 24 months.
Practices stay, and their budgets grow.
When the phone rings with new patients, practices invest more. Dental spend we manage has nearly tripled since 2021.
Estimated value uses our dental lead-value rulebook.
Three ways we grow a practice.
Each service has its own page with its own results.
SEO & AI Search
Rank in Google, the map pack and AI answers for the procedures you want more of.
6,400+ website calls →Invisalign Patients System
Invisalign consults from Facebook and Instagram, followed all the way to a started case. It has taken practices from Invisalign Gold to Diamond, the top 1%, in one to two years.
Gold → Diamond in 1–2 yrs →Google, Microsoft & ChatGPT Ads
Search ads for general dentists: new patients, emergencies, implants, extractions and more.
$2.29M managed →
From click to patient, and back to your ads.
We track every call to a booked, seated patient, then send that result back to Google Ads, Microsoft Ads and Meta Ads so they find more patients like them.
- A patient calls or fills a formEvery call is recorded through call tracking, every form is captured, and each one keeps the channel and campaign that produced it.
- The call is transcribed and scoredOur dental rulebook sorts each call: new or existing patient, which procedure, insurance or Medi-Cal, booked on the call or not. Unclear calls go to an analyst.
- The appointment is recordedDate, time and procedure are saved with the lead.
- Your front desk answers two questionsOn the appointment day, 30 minutes before closing, your front desk gets one email or text: did the patient show up, and did treatment start or will it soon?
- Outcomes go back to the ad platformsShow-ups and started treatment are sent to Google, Microsoft and Meta as conversions, so bidding favors patients who actually come in.
Questions dentists ask us.
Do you work with single-location practices or groups?
Both. We manage single offices and multi-location groups; our dental totals cover 50+ practice locations.
Will I get a login to your systems?
No. You get reports we prepare for your practice, focused on new patients, booked appointments and cost.
Which procedures do you focus on?
Whatever your practice wants more of. Common focuses are new patients, emergencies, implants, extractions, dentures and Invisalign.
Do you run Google Ads for Invisalign?
No. Invisalign campaigns run on Meta (Facebook and Instagram). Google, Microsoft and ChatGPT Ads are for general dentistry.
Find out how many new patients you're missing.
In 30 minutes we'll review your ads, your Google presence and how calls are handled at your front desk.