Website Code & reports
The right set of technical vitamins & minerals help keep the website health in check.
With Google coming up with new technical guidelines that affect organic traffic, it is an absolute must to be keep up on it. We implement highly technical changes in website platforms, albeit WordPress and Magento.
We come up with appropriate conversion/lead goals for your business and use that data to keep an eye on the website’s health on-site and off-site. We also keep an eye on backlinks to make sure you are not a target of negative SEO. We provide custom reports by traffic sources in Google Analytics. Internally, we have over 25 custom reports, we use at various stages of a client’s website. (stages = how much data we have for your website)
We do keep track of important keywords rankings and if you want we can provide monthly important keyword rankings reports. As a company, we worry less about keyword rankings, and focus more on conversions, the leads and sales. With Google and Bing, presenting personalized search results, individual keyword rankings are less relevant than before.