rockintech.com http://www.rockintech.com Sun, 16 Oct 2011 15:54:16 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Google Adwords – updates up the wazooo http://www.rockintech.com/google-adwords-updates-wazooo-software-product-marketing-example/ http://www.rockintech.com/google-adwords-updates-wazooo-software-product-marketing-example/#comments Wed, 28 Sep 2011 16:36:45 +0000 admin http://www.rockintech.com/?p=263 If I were a company with one or two software products, I would model my focus and driver after Google Adwords.

In 2011, Adwords has been updated more times than I can count.

yes, this post is about product development marketing ideas – looking at Adwords as the product example.

You have a software product/service that you want to update but having trouble getting your updates out in a manner that all of your customers gets excited about?

Lets take a look at how Google Adwords has been successful at marketing their product updates.

Blog Post Goal:
* use Google Adwords as an example to figure out how to let your customers know and get antiquated with the updates

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